GAVILANES-FRANCO, Marina de Jesús; VIÑACHI-LÓPEZ, Hector Leonardo; QUIÑONEZ-MENDOZA, Carolina; INTRIAGO-MERA , Rafael Aníbal; MASACHE-HEREDIA, Mauricio Alberto; SAMPIETRO-SAQUICELA, José Luis. Design of an administration and marketing plan for the creation of a sports brand oriented to tourist activities. Ibero-American Journal of Economics & Business Research, [S. l.], v. 3, n. 1, p. 33–58, 2023. DOI: 10.56183/iberoecb.v3i1.12. Disponível em: https://publish.iberojournals.com/index.php/ECB/article/view/12. Acesso em: 4 dec. 2024.